qual practice

Touring Network Highlands and Islands

Christine Hamilton

Ladies having tea and biscuits outside building in the sunshine.

Christine Hamilton, Chair of the Touring Network Highlands and Islands and Arts Consultant, examines the role that research can play in an arts organisation.

Glasgow Film Theatre

Lorna Sinclair

Lorna Sinclair, Development Manager, Glasgow Film Theatre talks about ethical considerations as an essential element of planning screenings for vulnerable people.

Cryptic

Christopher Glasgow

Illuminated vintage sign on railway concourse.

Christopher Glasgow, Marketing and Communications Manager, Cryptic, describes a playful and creative approach to audience development research.

Magnetic North

Nicholas Bone

Nicholas Bone, Artistic Director, Magnetic North, describes the value of a qualitative research approach to both artist and programme development.

Irene Kiernan, Director, Edinburgh Sculpture Workshop talks about the different uses of qualitative research, including evidence for funders, staff planning and marketing. Irene began her new role as Director of Craft Scotland in September 2018.

Scottish Ballet

Catherine Cassidy

Catherine Cassidy, Director of Engagement at Scottish Ballet, talks about the impact of qualitative research on participants in its Parkinson’s dance programme.

Red Note Ensemble

John Harris

playing music with unusually created instruments

John Harris, Co-Artistic Director and CEO of the Red Note Ensemble, talks about how qualitative research opens up an understanding of the choices audiences make, why they make them and what drives those choices.